Moon phases come from which half is lit, not from Earth's shadow
Sunlight always falls on half the moon. What changes across the month is how much of that lit half is turned towards us. When the moon sits roughly between Earth and the sun, its dark side faces us and we call it new; when Earth is in the middle, we see the whole lit face. One full round of phases takes about 29.5 days. Earth's shadow does land on the moon occasionally, and that is a lunar eclipse.